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How much business can Pinterest actually drive to your site?


by ckatarsky

Pinterest isn’t just the hottest social media site — it’s a growing force at driving consumers who are ready to buy to retailers’ sites.

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Amazon vs. Facebook: Which do buyers trust more?


by ckatarsky

In a battle between two of the biggest consumer-oriented sites, who do people most trust with their info?

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Did Groupon really kill this waffle shop?


by ckatarsky

A small business says it was destroyed by a bad Groupon deal –but was that really the bad business decision that did this retailer in?

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Organized crime: Worst year ever for retailers


by ckatarsky

Organized crime rings are increasingly targeting retailers for a quick payday. 

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How your search engine results are turning away customers


by ckatarsky

E-tailers with less-than-ideal search engine functions could be training customers to leave their sites and go to competitors. 

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Pinterest users prove more lucrative than shoppers driven by other social media


by ckatarsky

Not only is Pinterest, the graphics-driven social media site, driving more traffic to retailers’ sites, those shoppers spend more per order. Those are just some of the findings of a new study by Shopify.

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What wealthy shoppers want when mobile shopping


by ckatarsky

It may not be a surprise that the wealthier shoppers are more likely to use mobile devices to shop — but what they’re buying probably is.

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CFO fired over a tweeted workplace complaint


by ckatarsky

An errant tweet just cost one CFO his job with a major retailer.

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Consumers using mobile phones to shop, not to buy


by ckatarsky

It’s not news that more shoppers are using mobile devices to shop around — the question is, exactly how are they using those devices.

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15 retailers agree to accept PayPal in stores


by ckatarsky

E-payment giant PayPal has signed agreements with 15 major retailers that will let customers use their cellphones to pay for products while they’re in-store.

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Retailers turn customer smartphones into their own marketing tool


by ckatarsky

 

Retailers are finding ways to turn consumers’ smartphones into their own marketing tools, to combat “showrooming” and consumers using the devices to comparison shop online while they’re in the store.

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Will iPhones replace cash registers?


by Sam Narisi

There’s a new product that turns smartphones into mobile credit card readers – and it’s catching on among retailers. 

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4 things tech-savvy customers expect from retailers


by Sam Narisi

Technology is changing the way people shop. What do customers expect from retailers now? Here’s a hint: 

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Web users more impatient than ever!


by Renee Cocchi

How long is too long to wait for web users?

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Guess who’s abandoning shopping carts in stores?


by Renee Cocchi

Everyone knows shopping cart abandonment is a problem for e-commerce retailers. But it’s also a problem for brick-and-mortar retailers, and guess who’s the biggest culprit?

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How to get your app noticed


by Renee Cocchi

Everyone is telling retailers to create apps to help their customers shop faster and smarter. But with all the thousands of apps out there, how do you get consumers to notice yours?

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Girl Scouts go high tech


by Renee Cocchi

Up until this year, cash — and checks — were king when it came to buying Girl Scout cookies. But no more!

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Help scan-and-scram shoppers see the light!


by Renee Cocchi

Don’t fight scan-and-scram shoppers, join them … or at least help them see all of your fabulous in-store benefits.

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How do 18 to 25 year olds prefer to shop?


by Renee Cocchi

College students say industry beliefs about how they like to shop are … wrong! So what’s their preference?

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Hip hop icon breaks into new industry


by Renee Cocchi

Celebrities sell everything from perfume to furniture to food. But one hip hop icon is breaking grounds with his new futuristic venture.

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